Merlotredstudio

Bring Your Brand to Life

Step into a space where smart planning meets creativity,
where every pixel, post, and campaign is designed not just to be seen, but to be felt. 

Bespoke services

We craft compelling visual identities that embody your brand’s unique essence, ensuring every element—from logo to colour palette—tells your story with purpose. Includes the following : 

 

  • Brand Discovery & Strategy

    • Brand positioning

    • Target audience analysis

    • Competitor research

    • Brand voice & tone definition

  • Logo Design

    • Primary logo

    • Secondary logo

    • Icon or brandmark

  • Typography System

    • Primary and secondary typefaces

    • Font usage guidelines

  • Color Palette

    • Primary and secondary colors

    • Color usage rules

  • Visual Style Elements

    • Patterns, textures, or graphic motifs

    • Iconography style

    • Imagery guidelines (photography style, filters)

  • Brand Collateral Design

    • Business cards

    • Letterhead

    • Email signature

    • Social media profile graphics

  • Brand Guidelines / Brand Book

    • Logo usage rules

    • Clear space and sizing

    • Do’s and don’ts

    • Digital & print specs

  • Mockups & Application Previews

    • Stationery mockups

    • Packaging previews (if applicable)

    • Website or social media visuals

  • Optional Add-ons

    • Naming (if needed)

    • Tagline development

    • Packaging design

    • Website UI design

Print design brings your brand to life in the real world—each brochure, business card, and package is crafted to leave a lasting, tactile impression. Includes the following :

  • Packaging Strategy & Research

    • Market & competitor analysis

    • Target audience insights

    • Packaging trends & innovation research

    • Material & form recommendations (in collaboration with vendors)

  • Concept Development

    • 2–3 unique creative concepts

    • Moodboards & visual direction

    • Structure and dieline exploration (if structural design is included)

  • Primary Packaging Design

    • Front, back, and side panel design

    • Typography layout

    • Iconography & graphic details

    • Product-specific storytelling or messaging

  • Secondary & Tertiary Packaging Design (if applicable)

    • Boxes, sleeves, cartons, etc.

    • Inner packaging elements (e.g., inserts, tissue, seals)

    • Unboxing experience design

  • Brand Integration

    • Consistent use of logo, colors, fonts

    • Application of brand elements across all SKUs

    • Differentiation between variants/flavors/products

  • Label Design

    • Custom label layouts

    • Regulatory & compliance space allocation

    • Ingredient, nutrition, barcode formatting

  • 3D Mockups & Visualizations

    • High-resolution mockups for digital use

    • Retail shelf simulations

    • Lifestyle mockups for marketing

  • Print-Ready Files & Specifications

    • Final artwork in required formats

    • Dieline alignment & bleed settings

    • CMYK/RGB/Pantone specifications

    • File setup for vendor print compatibility

  • Vendor Coordination (Optional)

    • Liaison with print/packaging vendors

    • Test runs and prototyping review

    • Quality control during production phase

We design wedding invitations that beautifully capture your love story, blending elegance and personality in every detail. Includes the following :

Design Consultation

    • Theme exploration (classic, modern, royal, destination, etc.)

    • Couple’s story & personal style integration

    • Color palette and motif discussion

  • Concept Development

    • 2–3 unique invitation design concepts

    • Moodboard & visual direction

    • Custom illustration or motif (optional)

  • Main Invitation Card Design

    • Front & back layout

    • Typography styling

    • Custom monogram or logo (optional)

  • Suite Elements Design

    • Save the Date

    • RSVP card

    • Details card (accommodation, events, dress code, etc.)

    • Welcome note / Itinerary card

    • Thank you card

  • Envelope Design

    • Outer envelope design

    • Inner envelope or liner (if applicable)

    • Addressing layout (calligraphy style or digital)

  • Digital Invitation Option

    • Animated or static e-invite

    • WhatsApp/email shareable version

    • Music and motion integration (optional)

  • Print-Ready Files & Coordination

    • Final artwork in CMYK with bleed

    • Paper and print finish recommendations (e.g., foil, embossing, textured paper)

    • Liaison with printer or vendor (optional)

  • Custom Add-Ons (Optional)

    • Illustrated venue maps

    • Wax seal or stamp design

    • Wedding logo or crest

    • Gift tag / bag design

    • Wedding website design (basic)

We create custom websites that blend stunning design with seamless functionality, turning visitors into loyal customers. From responsive layouts to optimized performance, every site is built to elevate your online presence. Includes the following :

  • Social Media Strategy

    • Platform-specific strategy (Instagram, Facebook, LinkedIn, Pinterest, etc.)

    • Content pillars & themes

    • Target audience profiling

    • Hashtag & trend research

  • Content Planning

    • Monthly content calendar

    • Grid layout planning (for visual coherence)

    • Captions aligned with brand tone

    • Highlight strategy & stories plan

  • Content Creation

    • Static post designs (quotes, promos, brand visuals)

    • Carousel posts

    • Reels/short videos (edited from raw footage or stock)

    • Story designs & templates

    • Branded GIFs or stickers (optional)

  • Copywriting

    • Engaging, on-brand captions

    • CTA-focused writing

    • Hashtag sets per post

  • Account Management

    • Daily posting & scheduling

    • Profile optimization (bio, links, highlights)

    • Community engagement (liking, replying to comments & DMs)

    • Follower growth tracking

  • Analytics & Reporting

    • Monthly performance report

    • Engagement rate tracking

    • Audience insights

    • Recommendations for improvement

  • Optional Add-Ons

    • Influencer collaboration planning

    • Paid ad management

    • Contest or giveaway design & execution

    • Multi-language content support

From responsive layouts to optimized performance, every site is built to elevate your online presence. Includes the following :

  • Discovery & Strategy

    • Brand immersion & goals alignment

    • Target audience analysis

    • Website structure & sitemap planning

    • User journey mapping

  • Wireframing & UX Design

    • Custom wireframes for key pages

    • Mobile-first layout planning

    • UX-focused navigation & flow

  • UI Design & Visual Styling

    • Fully custom homepage and inner page designs

    • Typography and color integration per brand guidelines

    • Iconography, illustrations, and graphic elements

    • Custom section styling (e.g., testimonials, portfolios, CTA blocks)

  • Responsive Design

    • Optimized layouts for desktop, tablet, and mobile

    • Cross-browser compatibility

  • Website Development (if included)

    • Front-end development (HTML/CSS/JS or platform-specific)

    • CMS integration (e.g., WordPress, Webflow, Shopify)

    • Basic animations or transitions

  • SEO Essentials

    • SEO-friendly structure

    • Meta tags & basic on-page SEO setup

    • Alt text for images

  • Performance Optimization

    • Image compression

    • Speed & loading time checks

    • Mobile responsiveness testing

  • Launch Support

    • Final testing across devices

    • Domain & hosting support

    • Go-live assistance

  • Optional Add-Ons

    • Blog design & setup

    • E-commerce integration

    • Booking/calendar integrations

    • Multilingual support

    • Ongoing maintenance

We craft compelling digital content that captures attention and drives action—whether it’s for social media, blogs, or campaigns. Includes the following :

  • Content Strategy

    • Brand-aligned content planning

    • Audience targeting & engagement mapping

    • Content themes & calendar development

    • Platform-specific content planning (Instagram, LinkedIn, website, etc.)

  • Visual Content Creation

    • Static post designs (quotes, announcements, promotional graphics)

    • Carousel posts (informational or storytelling)

    • Reels & short-form video editing

    • Stories & highlight covers

    • Branded templates for consistency

  • Photography & Videography (if included or coordinated)

    • Product or lifestyle shoot planning

    • Shot list creation

    • On-site or studio shoot coordination

    • Raw footage editing & post-production

  • Written Content Creation

    • Captions & microcopy for social media

    • Blog posts or articles (SEO-friendly, if required)

    • Website content (about, services, etc.)

    • Email newsletter content

  • Reel/Video Content

    • Scriptwriting & storyboard (if needed)

    • Trend-based concept development

    • Motion graphics or transitions

    • Background music & subtitling

  • Brand Integration

    • Consistent voice and tone

    • Use of brand fonts, colors & elements

    • Cross-platform content adaptation

  • Optional Add-Ons

    • Content repurposing (e.g., turning blogs into carousels or reels)

    • UGC (User-Generated Content) sourcing & curation

    • Influencer script packs or brand briefs

    • AI-aided content ideation

You can contact us at
hello@merlotred.com or just call us on
+91 9811198508

We help new businesses become iconic brands and establish a powerful online presence. Each project undertaken reflects a unique story, with a clear brand vision

Let's start a Conversation

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